抖阴社区

Chapter 35(Blue Belt Lad)

Start from the beginning
                                    

Which makes my nerves tight

He heard a whistle from above. Taehyung looked up and saw a white paper plane spiraling down to him—it almost looked like a dove. Jisoo’s stood on her balcony, looking at him with her head in her hands.

Taehyung was agile enough to catch this mischievous paper plane. There were words written on it. He opened it. “Layover will win for sure!” she had written.

Taehyung chuckled. He looked up again with the paper plane in his hand. With more than ten flights of stairs between them, he couldn’t see her face clearly. Nonetheless, he could see the shine of her smile, and that radiant light could have melted his heart.

It was about time to leave. Taehyung stared at her for another moment before getting into the car. He folded the paper back to the shape of a plane and put it on the dashboard. Whenever he glanced at the paper plane while driving, he found it difficult to control his feelings. He picked it up and caressed it.

The Changgong Project team was secretly operated under Jisoo’s marketing division. Nominally, she was the single point of contact from the leadership team; but actually, all the executives and experts from Aida were involved in it.

Taehyung was the person in charge overall; Liu Tong and Park Jimin were directly under him. These three people comprised the kernel of the project, responsible for the design, production and marketing of the new products.

Under these three were four sub-teams: materials technology, design, marketing and production control. Every team had a leader, and Jisoo was the leader of the marketing team. Her performance would, however, be inspected by Park Jimin.

After that passionate kiss, Jisoo didn’t have the time to see Taehyung in private. The whole project team had started to operate without a break following his instructions.

Jisoo wouldn’t overthink anything during a time like this. Something was clear, some feelings were confessed, however it was not the right time to let out the emotions. Therefore both of them would had to suppress their desire of each other’s company. Regardless, every time there was a meeting, she couldn’t resist sneaking a peak of him.

Sometimes, their distant eye contact would make Jisoo’s heart palpitate. There were undercurrents in both of their eyes. Something only the two of them could understand.

As for Taehyung, he was buried in the project, spending twenty-four seven in his office and deprived of private leisure time. Jisoo knew that he was the busiest person in the entire company because everything would ultimately come to him.

There were five experts working under Jisoo. However, the materials for and the exterior of the new project hadn’t been finalized—there was only a general idea for each. The marketing team could only make some rough draft, being less busy than other teams.

When Jisoo went to Jimin to ask him about the key points of their current work, Jimin was preparing to go on a business trip. He waved his hands and said, “Mr. kim and I are going to Europe to negotiate for a new type of fabric, and we won’t be back for about a week. Just mull it all over until I come back. Give us something brand new and invaluable because this product is going to be brand new, never before seen by this world. Capiche?”

His request was much more demanding than his tone. Jisoo could only acquiesce to him, thinking how tiring it would be for Taehyung to go on such a rushed and faraway business trip.

In the afternoon, she got a message from him. ‘Business trip to Europe. Be back in six days.’

Jisoo smiled and replied, ‘Got it. All the best.’ She thought of typing ‘I’m here waiting for you,’ but deleted it on second thought because she felt that it was too clingy.

Since Jisoo did not get the clear guideline from higher-up executives, she decided to find the guideline herself with her team. To be fair, the overall direction of the new product explained by Taehyung was quite clear, and everyone thought there was plenty of potential in it. Lots of great ideas were generated after countless discussions, such as how to promote it, which forms of advertisement should be utilized and whether hunger marketing was needed and so on.

However, Jisoo felt that something was missing. None of their ideas matched what Jimin had described as “brand new” and “invaluable.”

After the meeting, she locked herself in her office and soaked in a deep rumination. Her final thought was something Taehyung had said to her in the mall.

He had said that the product must be the most cost-effective, and that it would top the two major brands offered by New Bori.

She had asked, “Do you know how difficult it is to make a perfect bag like that?”

She remained quiet for a while and called Her brother, disregarding the time.

It was midnight in America and Namjoon sounded languorous. He was still, of course, very sharp. “What is it?”

Jisoo glanced at the clock and said, “Sorry, brother. I was deep in thought and didn’t notice the time before calling you.”

Namjoon chuckled lightly and sit up, facing the blazing lights of Manhattan out the window. “What were you thinking about?”

Jisoo explained the situation to Her brother. “I think that instead of planning on how to quickly promote the product, the marketing team should conduct a market survey first.”

“A survey? Why?”

“This industry has been developed for years—it’s pretty mature already. All the established brands are there, and hardly anyone will be willing to conduct a customer survey on a particular line of bags.

“But I think we should do this. What customers think of this brand, whether there is a demand for it. Who’s going to be our target group, and what functions should it have to better meet their expectations—provided that they’re interested in it. We can’t know any of this without a field survey. So I plan to choose several cities and conduct a small-scale household investigation in order to get the most accurate information.”

After listening, Namjoon became quiet for a while—then he beamed. “I support your decision.” He paused and said, “From past to present, and for every industry, the more you want to do the best, the more you should be earnest and down to earth. If you want to make some extraordinary products, you need to study the market before marketing.”

After hanging up the phone, Jisoo thought, That’s just the way it should be. Taehyung said that unlike the case of SMQ, using “tricks” are not enough to defeat New Bori. The bags must be extremely high quality, thus the effort to craft this perfect “longbow” must be high quality as well.

A perfect commercial war meant they must take each step with exceptional care. As a result, the birth of such products would mark the end of the race within its industry, just like what iPhone did in the cell phone industry, and what their “longbow” would potentially do this to the bag market.

The next day, Jisoo led her team, together with some other top performers, to start the survey in different locations

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